Using RSS to Promote Your Website

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You have the website, the product, and compelling content to attract readers to purchase your book, your CD, or whatever items you choose to sell. You may notice a surge in traffic as you build your site and employ various search engine optimization tactics, but are not wholly satisfied.

You know you can attract more visitors if you could just reach them. You have a weblog attached to your site, and you write wonderful articles which receive much praise. What else is there to do?

Have you considered syndicating your content and products to users with an RSS feed? Do you even know what RSS is?

Simply defined, RSS is an XML-based format. XML, for the novice, stands for Xtreme Markup Language, a special coding language that represents information for resources in the World Wide Web. Using the XML, one can permit the distribution, or syndication, of content to users who collect such data through specialized aggregators, or readers. RSS stands for Real Simple Syndication, and once you get used to the idea it really can be simple.

By creating an RSS “feed” (think of a news ticker on a cable network, providing up-to-date information in real time), one can distribute product content, articles, pictures, and even embedded video, audio, and links. This information is used to entice users to click through to the host site.

RSS allows a person’s computer to fetch and understand the information, so that all of the lists that person is interested in can be tracked and personalized for them. RSS differs from a traditional website in that the information is usually presented elsewhere. Say for example an Internet user has a personalize start page with My Yahoo! On this start page is information on various sports teams so the user can keep track of the playoffs. Yahoo allows the user to edit what information is displayed so only the information the user wants is visible. The user may aggregate information from various sports websites that offer RSS data, and place it on the Yahoo page.

When the user visits his start up page, he will see headlines from the many sports websites fed into the page. If there is a headline that appeals to the user, a click on the link will direct him to the site. Think of RSS feeds as puzzle pieces, brought together to create custom designs for Web users all over the world.

Sites that allow for the opportunity to generate updated, fresh content can benefit from offering an RSS feed. Whether you sell products or services, want to promote a new book or film, an RSS feed attached to your site can extend your site’s reach and increase traffic. Having an RSS feed attached to a site also allows for the opportunity to submit to RSS specific search engines, thereby increasing awareness of the site. As you research RSS, you may find there are feeds for just about every subject of conversation, from sports to movies, multi-cultural issues to religion. Shopping sites use RSS to advertise sales, while travel site promote discount airfares for frequent flyers. There is no limit to what you can promote with RSS.

Creating an RSS Feed

Now that you have decided to promote yourself and your products with RSS, it is time to create a feed and attract the traffic you want. Creating a feed is different from creating website. Though there is content involved, you do not need to worry much about presentation and design, as different RSS readers tend to presently only the text and links associated with the feed content.

If you are unfamiliar with hand-coding XML, it would be best to create your RSS through either special software or through a third-party website that creates and hosts feeds. A quick Internet search on “RSS builders” and “RSS host sites” will lead you in the right direction.

If you have a weblog with a third-party host, you may note that this content is already being syndicated. If so, you may want to consider changing the focus of your blog to better sell your products, or create a second feed for better sale emphasis.

Once you have decided on the method of production, it’s time to produce!

Writing RSS content can be likened to ad copy. You want to use attention-getting headlines that will entice readers to click through to your site. As some RSS readers display only the headline rather than an abstract of the content, you want to be concise and compelling. “Save now on special purchase,” “Buy one, get one free!” Make the reader want to click to read more.

Depending upon the RSS aggregator, the reader will immediately click-through to your site, or be taken to your RSS content. Either way, it is important that all clicks eventually lead to the point of sale. Keep RSS posts short and direct. Tempt the reader to click through to your site to learn more about buying your book, CD, or product. Link to the sale page rather than the home page so a reader won’t become frustrated with having to navigate your entire site. Hot link a photo of the item using the IMG tag to give your feed an attractive look. If you use an RSS software or third party site, you may be able to use such coding, be sure to check.

Promoting with an RSS Feed

As search engines become more adept at collecting information, they are devising new ways to get this data. Some engines, like Google, have special spiders that mine the Internet solely for RSS-based information. If you want your RSS feed to be found, whether you host it on your site as an RSS or XML file, or host through a third party website, you will need to have the URL of the feed on your front page so people can subscribe to it.

Clicking on the link will not open the feed like a website, but depending upon the browser being used to view the feed it may take the user to an option that allows him to save your feed’s information. A quick Internet search on RSS tutorials will give you a special code you can put on your site to alert spiders to your feed, too. Also, there do exist RSS search engine where you can submit your feed for inclusion.

The one advantage to having an RSS feed is that what content you provide remains available to users who find it during search. To improve the likelihood of traffic increases, add to your RSS feed regularly, advertising all news and specials related to your books, music, or services. Your ability to prove Internet savvy can attract a new audience to your site, and in turn improve your sales.

Resource : www.highsearchranking.com

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How to Make Money at Amazon

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Amazon.com name is no stranger to the internet marketing, internet marketing which often explore the contents of the site to find the items from niche market to be promoted to the public. Amazon was founded by Jeff Besoz in 1994 and launched in year 1995. The company began as an online bookstore while The Largest brick-and-mortar bookstores and mail-order catalogs for books Might offer 200,000 titles, an online bookstore Could offer more. But now the company has grown into a giant retail company but soon diversified, selling DVDs, CDs, MP3 downloads, computer software, video games, electronics, apparel, furniture, food, and toys. Amazon has established separate websites in Canada, the United Kingdom, Germany, France, Italy, Japan, and China. It Also Provides international shipping to perform certain countries for Some of its products. A 2009 survey found That the Amazon was the UK's favorite music and video retailers, retailers and third overall. 

I think we no longer need to discuss the history amazon from the past until now, but we return to the subject of "make money on amazon." 

How to make money at Amazon?

 1. The first step in building an Amazon aStore is changed from an Amazon affiliate. This is an easy process, and being an official affiliate not only allows you to make an Amazon aStore, but use the widgets, banners, and other tools to make money selling Amazon products.
 

2. If you're new, hit the "Get Started Now" button. You can take a tour of how to make an aStore, or once you're signed up click "aStore" on the blue tabs. 

 

3. After the list of astores (or white space if you have not created your first one yet), click the "Create an aStore" button. 

4. You'll be asked for a tracking ID: this Should Be what your store's theme / products are about. Make sure to USE YOUR KEYWORD! Sorry for screaming, but this is part of the URL, and this is how you cans Easily identify what your page is about. Tracking ID = Keyword / Products. 

5. Go to your create your store pages. Start with the "Add a Category" page. These are the pages Nowhere you choose your products to display and sell. 

6. Write descriptions for every individual product. This Is not Necessary, but it is highly recommended as it increases sales, looks better, and adds keywords to your Amazon aStore website. 

7. After picking all your products, hit the "next step" and pick your desired designs, colors, and settings to create an Amazon aStore That page looks the way You Want. 

8. Publish your aStore Amazon Store. (see astore pro digital camera) 

9. Repeat 99 more times to get your mini-Amazon aStore affiliate online empire started!

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Free Traffic for Your Blog

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You have to know that the most monetization methods require some traffic. So, even if many of you know how to drive free traffic to your blogs, I want to make a little recap, for those of you who just have started. I want to mention that every method listed here, was tested by me, so I know what I’m talking about.

This list is ongoing, because while I was writing this article, I have found some other sources of free traffic, like free advertising. So after I make some tests with them, I will write about them (or not).

1. Social networking sites
There are a lot of social networking websites around the web, and I don’t want to list them all, since Maki from DoshDosh has completed a great list of 47 Social News Websites You Can Use with a little review for everyone. Now, it’s a little hard to subscribe to all this social websites, especially because not every one brings a lot of traffic for your blog. I haven’t tried all these social websites listed by Maky, but I’ll list what I’ve tried with pretty much success. For those social networking sites I’ll list here, I’ll also get some traffic dates, so you can have an image about them.

a. StumbleUpon
     By submitting your articles to StumbleUpon, you will receive a lot of traffic. But it’s a kind of traffic easy come, easy go. I mean very few people will actually stay on your blog and read your articles. Still, this traffic is good for increasing your Alexa traffic rank (required for some pay per post programs) and it’s good for CPM (abbreviation for cost per mille, which means cost per thousand page impressions) programs.

b. Digg
All you need is to sign up in order to use it. When you like a page, you can submit it, so it will appear in the upcoming sites section. If other people like it and vote for it (digg it), your story may be promoted to the front page, bringing you tens of thousands visitors over the following hours.

c. Del.icio.us
      Del.icio.us can help you keep your bookmarks online. If many people bookmark the same page, it goes to the front page, resulting in a lot of traffic.

d. MyBlogLog
      Using MyBlogLog is easy. You must subscribe, put your face in there, put a widget on your blog, and then you’ll be able to see who is visiting your site. Your blog will become a community. Other people will be able to subscribe to your community. Similarly, you can subscribe to other communities. It can bring some additional traffic to your blog, but don’t expect it to be huge.

e. BlogCatalog
      As a member of BlogCatalog you can make as many friends you want. About 30-40% will visit your blog to see who you are and what are you writing about and add you as their friends as well. To those who added you as friend, you have the possibility to send broadcasts (mass messages send unobtrusively to all users who have added you to their BlogCatalog friends list). You can also participate to discussions. There are many groups where you can participate and become an active member. The traffic from BlogCatalog isn’t so huge like the traffic from StumbleUpon, but the visitors stays longer on your blog, and, why not, maybe even subscribe to your RSS feed.

f. BloggingZoom
      BloggingZoom is pretty new on the Blogosphere but its growing fast. You can promote on BloggingZoom all your articles, without any limitations. You can vote for other articles and in exchange, many users will vote for yours. And visit your blog.

g. LinkReferral
      By joining LinkReferral, you will be included in the members’ directory which is visited by over 140,000 members, and thousands of outside visitors on a daily basis. You’ll have the opportunity to earn a ranking at the top of your category, just by visiting a maximum of 30 sites and making 5 reviews in a 24 hour period! You can receive valuable feedback from visitors of your website, network with your peers, and give your opinion on other websites in the directory. The more you participate, the more traffic you will get.

2. Forums
By participating on forums, you have the chance to receive a lot of free traffic, as well as inbound links. On many forums you can ad your blog as a signature and also many forums will show your last post. Now, there are a lot of forums on net. All you have to do is to choose the right forum for you, even if there are general forums or niche forums and to be an active member. I will list here some known forums.

a. Digital Point
      Digital Point is one of the most active forums for webmasters, where you can talk about search engine, marketing, business, design and development, products and tools.

b. DeviantART
      It’s a community of artists and those devoted to art. You can discuss about digital art, skin art, themes, wallpaper art, traditional art, photography, poetry/prose, art prints.

c. SitePoint Forums
      SitePoint forums are for webmasters and you can discuss about design, CSS, XHTML, PHP, Ruby, JavaScript, affiliate marketing, ASP.NET, promotion.

d. Search Engine Forums
      On Search Engine Forums you can discuss about search engine optimization techniques and search engine marketing industry.

 e. Digital Photography School Forum
      It is, obviously, a forum for Photographers where you can talk about digital camera reviews, digital photography techniques, tips and advice and you can share your photos that you require critique on.

f. Bloggeries
      Bloggeries is a forum especially for bloggers. You can receive reviews for your blog. You can find here great resources for a blogger, especially for a newbie one, like useful plugins, how to promote your blog, how you can make money online, free blog templates and wordpress themes, discussion about podcasting and much more.

3. Comments

Commenting in other blogs is another source of free traffic. Many people will return “the favor” and will leave a comment on your blog. Of course, you must leave some meaningful comment, not “it’s nice”, “interesting” etc. You have more chances to receive traffic and comments by commenting on small blogs. People will be always happy to see that someone is commenting on their blog. People who run big blogs don’t have time to answer to 100 comments, for example, and to visit all the commenter blogs.

4. Free advertising
   
a. Entrecard is a free exchange network for 125×125 ads. Through this platform, you can advertise your own 125×125 Entrecard on any blog in the network, for free, for a number of days. You pay for this advertising with Entrecard Credits, that you earn for free by visiting blogs and dropping your card for other bloggers. If your blog is new, just launched or you have low traffic, Entrecard is a good way to drive traffic to your blog and to get known. You don’t have to work too hard for this and you can advertise on high traffic blogs without spending any money.

b. I will complete later this free advertising list, after I’ll test some free advertising programs.



Resource: http://www.ezmoneyon.net/free-traffic-for-your-blog/

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Linking Namecheap with Hostgator

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After selecting a webhosting that will be used, now is the time you connect the domain that you have registered with the webhosting. It's easy, you only need to fill in the Name Server is informed by webhosting into the domain info on the domain registrar you.Log into your account at domain registrar, in this example is Namecheap. Then click "Manage Domains" or link "view" on the information on number of domains in your account.
 

After seeing the list of domain names that you have, click the domain name you want to connect with the web hosting. Next, click the menu "Transfer DNS to WebHost" or "Domain Name Server Setup" located on the left.
Fill in the Domain Name Server (DNS) # 1 and # 2 according to the DNS server hosting the information you use. This information usually via e-mail you receive when you open a hosting account on a web hosting company. 

Note:

1. If you are using Bluehost, then maybe the DNS is used is ns1.bluehost.com and ns2.bluehost.com;

 2. If you are using Hostgator, then maybe the DNS is used is ns1:.nsxxxx.hostgator.com and ns2:nsxxxx.hostgator.com

then click the "Save Changes"

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How Important BackLink and PageRank?

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Pagerank and Backlinks, can be described as two sides of the coin, can not be separated from one another, but each relates to each other. A website can not rank well when traffic can not work optimally. Until now, a lot of website owners, willing to spend money that does little to put the website in the first sequence in the search engines, such as: Google, Yahoo, Alexa, Ask and others. For website owners, was ranked first in the search engine will raise the level of popularity on the internet. In addition, expected to raise the level of sales, because so much traffic that led to the website. Not surprisingly, many programmers who are paid only to create an application that is so sophisticated that can increase the ranking of its clients websites.
Google describes PageRank: [4]PageRank reflects our view of the importance of web pages by considering More Than 500 million variables and 2 billion terms. Pages that We believe are Important pages receive a higher PageRank and are more likely, to Appear at the top of the search results.
Also PageRank considers the importance of EACH page That casts a vote, as votes from Some pages are Considered to have the Greater value, Thus giving the linked page Greater value. We have always taken a pragmatic approach to help improv search quality and create useful products, and our technology uses the collective intelligence of the web to determine a page's importance.

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Adwords Is That?

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Google Adwords is a quick and easy, to advertise on Google and its partners, you have to paid as your budget. This method is done with algorithms, which will display ads that mempu give the highest bid value. Adwords ads displayed along with search results on Google, as well as site search and content in Google's network has grown rapidly to include web sites seperli AOL, EarthLink, HowStuffWorks, and Blogger. With the appearance of your ads on search results on Google and page views on Google's network every day, your Google Adwords ad can reach a broad audience, and make it as a priority as the search results.

In order for your AdWords ads can appear on Google and its search partner, there are a few tips you can do:

1. Choosing keywords for your Adwords ads, and set a maximum amount that will be paid for every visitor that clicks on them.
2. Placing your ad's position is correct. For that you can choose among a variety of ad formats, including text, images, and videos, and you can use the feature to track your ad performance with easy to use reports in an online account control center.

Here are some basic things to consider when you want to try calculating the cost of advertising on Adwords.

1. Set a budget.
2. There is no minimum fee requirements, you are only charged a one-time activation fee.
3. You can set limits on costs to be incurred each day.
4. You can specify the amount of costs to be paid, per click or per impression.
5. Do not try to guess the estimated cost per click.
6. Use keywords (keyword tools) to study the traffic estimates obtained the keywords you select, so you can take the right decisions about how to choose keywords, and you can maximize your budget.

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How To Easily Create A Header Image by Powerpoint

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Maybe for some people already familiar with PowerPoint software is good, usually powerpoint software is used to display a variety of subject matter in a meeting, with a wonderful variety of templates so that meeting participants can focus to the slide that displayed by the presenter. This time, we will not discuss and create presentation materials in a meeting but we will try to create an image that will be the header on our website. A header image that makes visitors stunned and will explore the entire contents of our website. Before you start making the header image, I inform you that I use powerpoint 2007 software.

Let's start
1. Open your PowerPoint software and usually automatically powerpoint will bring us to a new blank slide.

2. Click Insert menu, select a rectangle shapes, to create a background.

3. Double click on the area of rectangle shapes, then shape styles menu will appear. Choose a color that matches the color of your website.

4. Click Insert menu, select the picture icon to retrieve the image on your computer. If it is then, adjust the size of the image with a plan that we will create the header.

5. Click Insert menu, select the WordArt icon, this section you will be much more creative with letters and colors to suit your taste.

6. After everything is finished, click save as menu and then select the other format. click save as the file type "png", type namenya file, then enter.

7. to resize the image you can use free online applications such as: pixlr.com, or could use the photoshop software.

 

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